{"id":16013,"date":"2024-06-06T16:59:11","date_gmt":"2024-06-06T14:59:11","guid":{"rendered":"https:\/\/sentimental.lijm.amsterdam\/updates\/glues-social-update\/"},"modified":"2024-08-20T15:12:01","modified_gmt":"2024-08-20T13:12:01","slug":"glues-social-update","status":"publish","type":"blogs","link":"https:\/\/sentimental.lijm.amsterdam\/en\/updates\/glues-social-update\/","title":{"rendered":"Glue&#8217;s Social update"},"content":{"rendered":"<div class=\"block block-image-text-small mt-sm-2  mt-5 mt-lg-8\">\n    <div class=\"container\">\n        <div class=\"row\">\n            <div class=\"col-12 col-lg-10 mx-auto\">\n                <div class=\"row\">\n                    <div class=\"col-md-7\">\n                        <h2>TikTok Management Platform<\/h2>\n                        <div class=\"full-text\">\n                            <p><p>The first social update: TikTok has launched a <a href=\"https:\/\/www.tiktok.com\/discover\/creator-dashboard?lang=en\" target=\"_blank\" rel=\"noopener\">new dashboard<\/a> for creators. This platform provides tools for video upload, editing, performance analysis and more. With TikTok Studio, both new and experienced creators and small businesses can efficiently manage their TikTok activities. The new TikTok Management Platform allows you to gain detailed insights into your content performance and audience behavior. This helps in making decisions and optimizing your content strategy. By using these tools, you can maximize your growth opportunities by discovering personalized recommendations and trending videos.<\/p>\n<\/p>\n                                                            <a href=\"https:\/\/sentimental.lijm.amsterdam\/team\/#contact-us\" class=\"btn btn__border__blue__green icon_btn mt-1 mb-3\" target=\"_blank\">Create your TikTok dashboard?<\/a>\n                                                    <\/div>\n                    <\/div>\n                    <div class=\"col-md-4 offset-md-1 position-relative\">\n                        <div class=\"img-wrapper\">\n                            <img decoding=\"async\" src=\"https:\/\/sentimental.lijm.amsterdam\/wp-content\/uploads\/2024\/06\/4r.001.jpeg\" alt=\"\" title=\"\">\n                        <\/div>\n                    <\/div>\n                <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/div>\n\n<style>\n    .btn-read-more,\n    .btn-read-less {\n        text-decoration: underline;\n    }\n\n    .block-image-text-small .row {\n        flex-direction: row-reverse;\n    }\n\n    .block-image-text-small .col-md-4 {\n        position: static;\n    }\n\n    .block-image-text-small .img-wrapper {\n        position: absolute;\n        top: 0;\n        right: 0;\n        bottom: 0;\n        left: 0;\n        display: flex;\n        align-items: center;\n        justify-content: center;\n    }\n\n    .block-image-text-small img {\n        max-width: 100%;\n        max-height: 100%;\n    }\n<\/style><div class=\"block block-image-text-small mt-sm-2  mt-5 mt-lg-8\">\n    <div class=\"container\">\n        <div class=\"row\">\n            <div class=\"col-12 col-lg-10 mx-auto\">\n                <div class=\"row\">\n                    <div class=\"col-md-4  position-relative\">\n                        <div class=\"img-wrapper\">\n                            <img decoding=\"async\" src=\"https:\/\/sentimental.lijm.amsterdam\/wp-content\/uploads\/2024\/06\/pexels-bohlemedia-1884576-1-1-scaled.jpg\" alt=\"\" title=\"\">\n                        <\/div>\n                    <\/div>\n                    <div class=\"col-md-7 offset-md-1\">\n                        <h2>Scoring in the Summer of Sports<\/h2>\n                        <div class=\"full-text\">\n                            <p><p>With events such as the Summer Olympics and European Soccer Championships coming up, <a href=\"https:\/\/www.tiktok.com\/business\/en\/blog\/summer-sports-blog-tiktok-smb\" target=\"_blank\" rel=\"noopener\">TikTok<\/a> provides <a href=\"https:\/\/www.tiktok.com\/business\/en\/blog\/summer-sports-blog-tiktok-smb\" target=\"_blank\" rel=\"noopener\">guidelines<\/a> for creating sports-related content. Whether you&#8217;re sharing recipes for snacks during competitions or creating tutorials on improving the viewing experience at home, there are plenty of opportunities to join the conversation. By capitalizing on sporting events, you can reach a wide audience that is actively seeking this type of content. Nearly 85% of users said they wanted to watch at least part of the Summer Games. This presents a golden opportunity for small and medium-sized businesses to connect with their audience through TikTok in a fresh and engaging way. \u26bd\ud83c\udfc5<\/p>\n<\/p>\n                                                            <a href=\"https:\/\/sentimental.lijm.amsterdam\/team\/#contact-us\" class=\"btn btn__border__blue__green icon_btn mt-1 mb-3\" target=\"_blank\">We will help you further<\/a>\n                                                    <\/div>\n                    <\/div>\n                <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/div><div class=\"block block-image-text-small mt-sm-2  mt-5 mt-lg-8\">\n    <div class=\"container\">\n        <div class=\"row\">\n            <div class=\"col-12 col-lg-10 mx-auto\">\n                <div class=\"row\">\n                    <div class=\"col-md-7\">\n                        <h2>TikTok&#8217;s 60-Minute Videos<\/h2>\n                        <div class=\"full-text\">\n                            <p><p>TikTok has gradually increased video lengths, from 15 seconds at launch to now as long as 60 minutes. This provides new opportunities for content creation and storytelling on the platform. Longer videos can go deeper into topics, tell stories or provide extensive tutorials. This can be a great way to retain your audience longer and provide more valuable content. Earlier we wrote a more extensive blog post about this, you can find it <a href=\"https:\/\/sentimental.lijm.amsterdam\/en\/updates\/tiktok-tests-60-minute-video-uploads\/\">here<\/a>.<\/p>\n<\/p>\n                                                            <a href=\"https:\/\/sentimental.lijm.amsterdam\/team\/#contact-us\" class=\"btn btn__border__blue__green icon_btn mt-1 mb-3\" target=\"_blank\">Need help with TikTok?<\/a>\n                                                    <\/div>\n                    <\/div>\n                    <div class=\"col-md-4 offset-md-1 position-relative\">\n                        <div class=\"img-wrapper\">\n                            <img decoding=\"async\" src=\"https:\/\/sentimental.lijm.amsterdam\/wp-content\/uploads\/2024\/06\/Naamloos3.001.jpeg\" alt=\"\" title=\"\">\n                        <\/div>\n                    <\/div>\n                <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/div>\n\n<style>\n    .btn-read-more,\n    .btn-read-less {\n        text-decoration: underline;\n    }\n\n    .block-image-text-small .row {\n        flex-direction: row-reverse;\n    }\n\n    .block-image-text-small .col-md-4 {\n        position: static;\n    }\n\n    .block-image-text-small .img-wrapper {\n        position: absolute;\n        top: 0;\n        right: 0;\n        bottom: 0;\n        left: 0;\n        display: flex;\n        align-items: center;\n        justify-content: center;\n    }\n\n    .block-image-text-small img {\n        max-width: 100%;\n        max-height: 100%;\n    }\n<\/style><div class=\"block block-image-text-small mt-sm-2  mt-5 mt-lg-8\">\n    <div class=\"container\">\n        <div class=\"row\">\n            <div class=\"col-12 col-lg-10 mx-auto\">\n                <div class=\"row\">\n                    <div class=\"col-md-4  position-relative\">\n                        <div class=\"img-wrapper\">\n                            <img decoding=\"async\" src=\"https:\/\/sentimental.lijm.amsterdam\/wp-content\/uploads\/2024\/06\/blog.004.jpeg\" alt=\"\" title=\"\">\n                        <\/div>\n                    <\/div>\n                    <div class=\"col-md-7 offset-md-1\">\n                        <h2>TikTok&#8217;s Floating Player Desktop<\/h2>\n                        <div class=\"full-text\">\n                            <p><p>TikTok has introduced a <a href=\"https:\/\/www.socialmediatoday.com\/news\/tiktok-floating-player-desktop-facilitate-expanded-viewing\/716927\/\" target=\"_blank\" rel=\"noopener\">new feature<\/a>: a floating player option on the desktop. Allows you to continue watching videos while switching to other tabs. This feature offers more flexibility when watching TikTok videos, especially longer format content. This can be useful for users who multitask or want to watch longer videos without leaving the app. This can improve the viewing experience and increase engagement. \ud83d\udcbb\ud83c\udfac<\/p>\n<\/p>\n                                                            <a href=\"https:\/\/sentimental.lijm.amsterdam\/team\/#contact-us\" class=\"btn btn__border__blue__green icon_btn mt-1 mb-3\" target=\"_blank\">Creating a TikTok Dashboard?<\/a>\n                                                    <\/div>\n                    <\/div>\n                <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/div><div class=\"block block-image-text-small mt-sm-2  mt-5 mt-lg-8\">\n    <div class=\"container\">\n        <div class=\"row\">\n            <div class=\"col-12 col-lg-10 mx-auto\">\n                <div class=\"row\">\n                    <div class=\"col-md-7\">\n                        <h2>Expanding Instagram Notes<\/h2>\n                        <div class=\"full-text\">\n                            <p><p>Instagram is testing <a href=\"https:\/\/www.socialmediatoday.com\/news\/instagram-tests-notes-feed-posts-reels\/716141\/\" target=\"_blank\" rel=\"noopener\">new options<\/a> for adding Notes to feed posts and Reels. These short messages act as conversation starters and are especially popular among younger users. Use Notes to quickly generate engagement and start conversations. They are ideal for sharing short, catchy messages that encourage users to respond. With more than 100 million teen accounts sharing a Note in the past 90 days, this feature is proving very effective for increasing engagement and starting conversations. \u270d\ufe0f\ud83d\udde8\ufe0f<\/p>\n<\/p>\n                                                            <a href=\"https:\/\/sentimental.lijm.amsterdam\/team\/#contact-us\" class=\"btn btn__border__blue__green icon_btn mt-1 mb-3\" target=\"_blank\">I want to know more!<\/a>\n                                                    <\/div>\n                    <\/div>\n                    <div class=\"col-md-4 offset-md-1 position-relative\">\n                        <div class=\"img-wrapper\">\n                            <img decoding=\"async\" src=\"https:\/\/sentimental.lijm.amsterdam\/wp-content\/uploads\/2024\/06\/blog.005.jpeg\" alt=\"\" title=\"\">\n                        <\/div>\n                    <\/div>\n                <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/div>\n\n<style>\n    .btn-read-more,\n    .btn-read-less {\n        text-decoration: underline;\n    }\n\n    .block-image-text-small .row {\n        flex-direction: row-reverse;\n    }\n\n    .block-image-text-small .col-md-4 {\n        position: static;\n    }\n\n    .block-image-text-small .img-wrapper {\n        position: absolute;\n        top: 0;\n        right: 0;\n        bottom: 0;\n        left: 0;\n        display: flex;\n        align-items: center;\n        justify-content: center;\n    }\n\n    .block-image-text-small img {\n        max-width: 100%;\n        max-height: 100%;\n    }\n<\/style><div class=\"block block-image-text-small mt-sm-2  mt-5 mt-lg-8\">\n    <div class=\"container\">\n        <div class=\"row\">\n            <div class=\"col-12 col-lg-10 mx-auto\">\n                <div class=\"row\">\n                    <div class=\"col-md-4  position-relative\">\n                        <div class=\"img-wrapper\">\n                            <img decoding=\"async\" src=\"https:\/\/sentimental.lijm.amsterdam\/wp-content\/uploads\/2024\/06\/Social-Update.006.jpeg\" alt=\"\" title=\"\">\n                        <\/div>\n                    <\/div>\n                    <div class=\"col-md-7 offset-md-1\">\n                        <h2>Integration of Siri and ChatGPT<\/h2>\n                        <div class=\"full-text\">\n                            <p><p>Apple has <a href=\"https:\/\/www.reddit.com\/r\/apple\/comments\/1cp5oxr\/apple_closes_in_on_deal_with_openai_to_put\/?rdt=58298\" target=\"_blank\" rel=\"noopener\">struck<\/a> a deal with OpenAI to integrate the AI behind ChatGPT into Siri. This would not only make Siri more user-friendly, but also enable it to perform more tasks. This development could open up new opportunities for AI-driven interactions on social media, such as automated customer service or personalized content recommendations. The integration of advanced AI into platforms such as Siri shows how technology continues to evolve to improve user experiences. This can also change user expectations, which can affect how companies communicate with their audiences. \ud83e\udd16\ud83d\udd0a<\/p>\n<\/p>\n                                                            <a href=\"https:\/\/sentimental.lijm.amsterdam\/team\/#contact-us\" class=\"btn btn__border__blue__green icon_btn mt-1 mb-3\" target=\"_blank\">Want to know more?  <\/a>\n                                                    <\/div>\n                    <\/div>\n                <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/div><div class=\"block block-image-text-small mt-sm-2  mt-5 mt-lg-8\">\n    <div class=\"container\">\n        <div class=\"row\">\n            <div class=\"col-12 col-lg-10 mx-auto\">\n                <div class=\"row\">\n                    <div class=\"col-md-7\">\n                        <h2>Conclusion<\/h2>\n                        <div class=\"full-text\">\n                            <p><p>The world of social media continues to evolve at a rapid pace, with new tools and features transforming the way we create and share content. By embracing these trends, you can refine your strategies and gain an edge in the competitive online world. Need help applying these trends to your social media strategy? If so, please feel free to contact us. We are ready to help you grow and shine on social media! \ud83c\udf1f\ud83d\udcc8<\/p>\n<\/p>\n                                                            <a href=\"https:\/\/sentimental.lijm.amsterdam\/team\/#contact-us\" class=\"btn btn__border__blue__green icon_btn mt-1 mb-3\" target=\"_blank\">Please contact us<\/a>\n                                                    <\/div>\n                    <\/div>\n                    <div class=\"col-md-4 offset-md-1 position-relative\">\n                        <div class=\"img-wrapper\">\n                            <img decoding=\"async\" src=\"https:\/\/sentimental.lijm.amsterdam\/wp-content\/uploads\/2024\/05\/TikTok-blog.001-e1714551118851.jpeg\" alt=\"Lijm Amsterdam | Social Bureau\" title=\"\">\n                        <\/div>\n                    <\/div>\n                <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/div>\n\n<style>\n    .btn-read-more,\n    .btn-read-less {\n        text-decoration: underline;\n    }\n\n    .block-image-text-small .row {\n        flex-direction: row-reverse;\n    }\n\n    .block-image-text-small .col-md-4 {\n        position: static;\n    }\n\n    .block-image-text-small .img-wrapper {\n        position: absolute;\n        top: 0;\n        right: 0;\n        bottom: 0;\n        left: 0;\n        display: flex;\n        align-items: center;\n        justify-content: center;\n    }\n\n    .block-image-text-small img {\n        max-width: 100%;\n        max-height: 100%;\n    }\n<\/style><div class=\"block block-instagram mt-5 mt-lg-8\">\n    <div class=\"container\">\n            <\/div>\n\n    <div class=\"instagram-wrapper\">\n        <script src=\"https:\/\/static.elfsight.com\/platform\/platform.js\" data-use-service-core defer><\/script>\n        <div class=\"elfsight-app-dc1336c6-ee7d-4fe7-8016-6ed607e7b3c9\" data-elfsight-app-lazy><\/div>\n    <\/div>\n\n<\/div><div class=\"block block-text mt-5 mt-lg-8\">\n    <div class=\"container\">\n        <div class=\"row\">\n            <div class=\"col-lg-8 col-12 mx-auto\">\n                                    <div class=\"accordion faq-accordion-wrapper\" id=\"faqAccordion\">\n                                                                            <div class=\"card\">\n                                <div class=\"card-header\" id=\"faqHeading0\">\n                                    <h5 class=\"mb-0\">\n                                        <button class=\"btn btn-link\" type=\"button\" data-toggle=\"collapse\" data-target=\"#faqCollapse0\" aria-expanded=\"true\" aria-controls=\"faqCollapse0\">\n                                            What is the purpose of Glue&#8217;s social update?                                        <\/button>\n                                    <\/h5>\n                                <\/div>\n                                <div id=\"faqCollapse0\" class=\"collapse show\" aria-labelledby=\"faqHeading0\" data-parent=\"#faqAccordion\">\n                                    <div class=\"card-body\">\n                                        Glue&#8217;s Social Update is designed to keep our followers informed about the latest developments and trends in social media.\nWe share insights, tips and strategies that can help you manage and grow your own social media platforms more effectively.                                     <\/div>\n                                <\/div>\n                            <\/div>\n                                                                                <div class=\"card\">\n                                <div class=\"card-header\" id=\"faqHeading1\">\n                                    <h5 class=\"mb-0\">\n                                        <button class=\"btn btn-link\" type=\"button\" data-toggle=\"collapse\" data-target=\"#faqCollapse1\" aria-expanded=\"true\" aria-controls=\"faqCollapse1\">\n                                            How often are social updates published?                                        <\/button>\n                                    <\/h5>\n                                <\/div>\n                                <div id=\"faqCollapse1\" class=\"collapse \" aria-labelledby=\"faqHeading1\" data-parent=\"#faqAccordion\">\n                                    <div class=\"card-body\">\n                                        We strive to publish our social updates regularly so that you always have the most current information.\nAlthough the frequency may vary, you can usually expect monthly updates.                                     <\/div>\n                                <\/div>\n                            <\/div>\n                                                                                <div class=\"card\">\n                                <div class=\"card-header\" id=\"faqHeading2\">\n                                    <h5 class=\"mb-0\">\n                                        <button class=\"btn btn-link\" type=\"button\" data-toggle=\"collapse\" data-target=\"#faqCollapse2\" aria-expanded=\"true\" aria-controls=\"faqCollapse2\">\n                                            What can I expect from the content in these social updates?                                        <\/button>\n                                    <\/h5>\n                                <\/div>\n                                <div id=\"faqCollapse2\" class=\"collapse \" aria-labelledby=\"faqHeading2\" data-parent=\"#faqAccordion\">\n                                    <div class=\"card-body\">\n                                        In our social updates, you&#8217;ll find a mix of different types of content.\nThis can range from practical tips and best practices to analyses of new features on major social media platforms and case studies of successful campaigns.                                     <\/div>\n                                <\/div>\n                            <\/div>\n                                                                                <div class=\"card\">\n                                <div class=\"card-header\" id=\"faqHeading3\">\n                                    <h5 class=\"mb-0\">\n                                        <button class=\"btn btn-link\" type=\"button\" data-toggle=\"collapse\" data-target=\"#faqCollapse3\" aria-expanded=\"true\" aria-controls=\"faqCollapse3\">\n                                            How can I stay informed about the latest social updates from Glue?                                        <\/button>\n                                    <\/h5>\n                                <\/div>\n                                <div id=\"faqCollapse3\" class=\"collapse \" aria-labelledby=\"faqHeading3\" data-parent=\"#faqAccordion\">\n                                    <div class=\"card-body\">\n                                        The easiest way to stay informed about our latest updates is to subscribe to our newsletter through our website.\nIn addition, you can follow us on our social media channels, where we share announcements and highlights of our latest blog posts and articles.                                     <\/div>\n                                <\/div>\n                            <\/div>\n                                                                                <div class=\"card\">\n                                <div class=\"card-header\" id=\"faqHeading4\">\n                                    <h5 class=\"mb-0\">\n                                        <button class=\"btn btn-link\" type=\"button\" data-toggle=\"collapse\" data-target=\"#faqCollapse4\" aria-expanded=\"true\" aria-controls=\"faqCollapse4\">\n                                            What benefits does Glue&#8217;s social update offer businesses?                                        <\/button>\n                                    <\/h5>\n                                <\/div>\n                                <div id=\"faqCollapse4\" class=\"collapse \" aria-labelledby=\"faqHeading4\" data-parent=\"#faqAccordion\">\n                                    <div class=\"card-body\">\n                                        Glue&#8217;s social updates provide companies with valuable insights into the latest trends and strategies within social media.\nBy staying informed, companies can more effectively respond to changes in consumer preferences, refine their marketing strategies and maintain a competitive advantage in their respective markets.                                     <\/div>\n                                <\/div>\n                            <\/div>\n                                                                        <\/div>\n                            <\/div>\n        <\/div>\n    <\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"featured_media":15982,"parent":0,"template":"","class_list":["post-16013","blogs","type-blogs","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/sentimental.lijm.amsterdam\/en\/wp-json\/wp\/v2\/blogs\/16013","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sentimental.lijm.amsterdam\/en\/wp-json\/wp\/v2\/blogs"}],"about":[{"href":"https:\/\/sentimental.lijm.amsterdam\/en\/wp-json\/wp\/v2\/types\/blogs"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sentimental.lijm.amsterdam\/en\/wp-json\/wp\/v2\/media\/15982"}],"wp:attachment":[{"href":"https:\/\/sentimental.lijm.amsterdam\/en\/wp-json\/wp\/v2\/media?parent=16013"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}